The important factor to connect with the audience is to create media opportunities that are apt for the brand. That brings about the much needed flexibility in creating customised messaging. In fact, I have always believed that creative content should be made keeping in mind the media placement. [...]
AdzEdge, which till recently was operating as a division within OAP, has embarked on a path of re-defining itself as an independent company re- christened as AdzEdge Communication and roped in old OAP outdoor warhorse James Varghese as Chief Operating Officer. [...]
AdzEdge, which till recently was operating as a division within OAP has embarked on a path of re-defining itself as an independent company re- christened as AdzEdge Communication Pvt. Ltd and has appointed the old OAP outdoor war horse James Varghese as the COO. [...]
AdzEdge, which till recently was operating as a division within OAP has embarked on a path of re-defining itself as an independent company re- christened as AdzEdge Communication Pvt. Ltd and has appointed the old OAP outdoor war horse James Varghese as the COO. [...]
The division of Outdoor Advertising Professionals is now a seperate entity. AdzEdge, which was earlier a division of Outdoor Advertising Professionals, is now a separate entity. The new organisation has roped in James Varghese as its chief operating officer.The new agency comprises a 14-member team as of now with offices in Mumbai, Delhi and Bengaluru.[...]
With the country in the grip of the festival season, marketers, advertisers and different media players have upped the ante to woo customers. True to the spirit of Diwali, Parle Agro Ltd. embarked on an extensive outdoor campaign to promote its popular mango drink, Frooti. The campaign is executed by AdzEdge. [...]
In order to promote its popular mango drink, Frooti, Parle Agro Ltd. recently embarked on an extensive outdoor campaign. The three week long campaign has been executed in twenty cities including the metros. AdzEdge was entrusted with the campaign execution responsibilities.[...]
Titan Industries Ltd. recently embarked on a premium outdoor campaign titled, 'Tagged' in Mumbai to promote their range of ladies and gents watches. The 40 day campaign has been divided into two phases. As on [...]
Summer is the time for cooling down with chilled fruit juices and what better way to do it than with the evergreen favorite 'Frooti'. To bring this delicious drink closer to the audience, AdzEdge has set in motion an outdoor campaign for 'Frooti' which is one of the leading brands of the country and the strongest brand from[...]
Summer is the time for cooling down with chilled fruit juices and what better way to do it than with the evergreen favorite Frooti. To bring this delicious drink closer to the audience, AdzEdge has set in motion the outdoor media campaign for Frooti which is one of the leading brands of
AdzEdge has set in motion the outdoor media campaign of one of the leading brands of the country – Titan, for its chic, stylised and interestingly tilted 'Life is now' campaign. In this campaign, Titan celebrates spontaneity, vibrancy and free spiritedness of today's youth and captures [...]
Diamonds are a girls' best friend. And now, they become affordable with Tanishq's new collection brought alive in outdoor media across Mumbai by AdzEdge. With unique insights and seamless execution making it extremely effective for the brand. Set in motion from the month of April, the campaign has already caught a lot[...]
Diamonds are a girls' best friend ! And now they become affordable with Tanishq's new collection brought alive by AdzEdge across Mumbai in outdoor media with unique insights and seamless execution making it extremely effective for the brand. Set [...]
Adz Edge, a division of OAP (I) Pvt. Ltd. has recently launched a month long, focussed outdoor media campaign in Mumbai for Tanishq�s new collection, 'Mia', for the career oriented women. The campaign has been executed in areas like Vashi, Thane, Kurla, Borivli etc.
'Mia' is meant for women on the go, who are engaged in [...]